Here are just a few highlights and results from my experiences:

• Developed and executed B2B and B2C marketing strategy for product division that resulted in 131% revenue growth.

• Launched an aggressive Go-To-Market campaign involving email, partnerships, events and sales outreach, that captured over 15k new signups in four months for a consumer mobile app and SaaS platform.

• Delivered strategic support in constructing a standardized product launch ‘kit’ to facilitate marketing operations at more than 10 satellite offices

• Developed and implemented a successful lead-generation strategy, which brought in more than 10k new leads in two years for a B2B education company using Web site forms, product surveys, tradeshow events, advertising and email marketing.

• Wrote and managed the development of a new corporate Website, which resulted in a 300% increase in traffic in one year.

• Wrote and initiated several large-scale automated email nurture campaigns that consistently got a 15% open rate, and a 23% click-through rate.

• Initiated a corporate advertising campaign and media strategy which increased brand awareness 10% in the first year and contributed to overall company one-year goal of 100% growth.

• Headed a multi-country market research project that lead to the identification of new business opportunities and the launch of a new payroll division within the year.

• Developed a corporate advertising and media strategy, boosting brand awareness by 10% in the first year and enabling 100% overall company growth

• Conceptualized and wrote a product-focused blog. Grew visits to more than 74,000/year in 2 years, and developed a community of users that was then used for product focus groups and testing.

• Managed up to 11 direct reports, and many more as part of cross-functional teams.